Beartooth is the latest band that is using merchandise to promote social distancing during the COVID-19 crisis. The band is offering a kit for sale consisting of a specially designed hoodie, fleece blanket, deck of cards, bottle opener and a tote bag. The proceeds will benefit the Grammy Awards’ MusiCares COVID-19 Relief Fund.
The band wrote, “We’re doing our part in staying home and so should you! We’re also thrilled to be releasing a limited run of 'Stay at Home' Merch Bundles where we’ll be donating the proceeds to the @MusiCares #COVID19 Relief Fund. Seriously, STAY HOME!”
The MusiCares COVID-19 fund was created to help people in the music industry survive during the pandemic. It directs funds to people who are out of work due to the cancellation of tours and live events. There are also links to other resources musicians or workers in related fields can use, organized geographically and by specific need.
Beartooth is among a number of acts that are spearheading efforts to raise money during the pandemic. Avenged Sevenfold, Black Veil Brides, Ice Nine Kills and Thursday have also launched campaigns, while Bandcamp waived its digital distribution fees for a weekend, raising over $4 million for artists.