Harry Styles’ Gucci collection was announced Monday (June 20th).
The brand announced on Instagram, “The House presents the Gucci HA HA HA collection, the synthesis of the friendship between Creative Director Alessandro Michele, and the British singer-songwriter and actor, Harry Styles.
“Over many years, one motif has recurred in their conversations: ‘hahaha.’ Whether written out or expressed via emoji, the neologism, which is also the serial crasis of the initials of ‘Harry’ and ‘Alessandro, ‘HA HA HA’ has come to symbolize their creative exchange and shared perspectives.”
Women’s Wear Daily reports that the collection has a 70s vibe and will be in stores this October.