CNN.com, the most-visited news website in the United States, will introduce a paywall in early October. The model will require frequent visitors to pay after reading a certain number of articles, following the strategy employed by other publishers such as The New York Times. CNN will keep a close eye on how users respond to the initial low-cost subscription offering, and is ready to adjust as necessary. Amid declining viewership for cable news, the network has been struggling to adapt, particularly after its CNN+ streaming service failed to take off and was ultimately being shuttered due to high costs. (The New York Times)
CNN Plans to Paywall News Content Starting Next Month
Sep 26, 2024 | 8:00 PM