Jellycat Craze Has Women Spending Thousands

Are Jellycats the new Beanie Babies? The cuddly toys have created a stir on TikTok, where women unboxing their Jellycats have become popular. Jellycats creations come in a wide range of objects, including animals, sushi eggs, and dragons. If you’re looking to buy one, expect to pay between $15 and $250 dollars. While the company has been around for decades, interest in the brand rose 135% in 2024. The craze has been driven by millennial and Gen Z consumers. (dailymail.co.uk)