TikTok Is Obsessed With Coconut Cult

Brand Coconut Cult has developed a loyal TikTok following—But what is it, and is it as healthy as people claim? Influencers swear that one spoonful of the probiotic-backed yogurt can better your gut health. With 50 billion CFUs, or “colony forming units”, Coconut Cult products contain more probiotic microorganisms than most yogurts, but it’s important not to eat too much. “While high doses may be beneficial for some, excessive amounts could lead to digestive distress like bloating, gas, and diarrhea,” health creator Brooke Harter said. “If you’re looking for reliable probiotic benefits, a third-party tested supplement or a quality yogurt with live cultures is a better bet.” (AOL)