A study analyzing top contraception-related TikTok videos found only 10% were created by medical professionals, despite 4.85 billion views. Over half (53%) of creators explicitly rejected hormonal birth control, and 34% expressed distrust in healthcare providers – often based on personal experiences rather than evidence. “The rise of contraceptive misinformation on social media is reshaping patient-provider relationships,” researchers warned. Videos promoting natural methods rarely mentioned their limitations, and many creators recommended unregulated “hormone health coaches” over doctors. Researchers say this misinformation could contribute to higher unintended pregnancy rates. (StudyFinds)
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