Halloween ranks as the second most beloved family event following Christmas. A survey of 2,000 parents with children ages 3 to 13, finding 89% favor Christmas while 45% embrace Halloween celebrations. Families spend an average of nearly 23 hours preparing for October 31st activities. Research shows 72% go “all out” with costumes, trick-or-treating, and parties. Parents dedicate almost three hours planning food and three hours creating outfits. One-fifth host Halloween parties featuring themed games for roughly 14 guests. The celebration outranked Easter and New Year’s Eve in family popularity, with 6% putting more effort into Halloween than Christmas. (Study URL)
Halloween Becomes Second Most Popular Family Celebration After Christmas
Oct 21, 2025 | 8:01 PM